Psychology & Human Behaviour · Human Factors
Start here. Short, guided tasks that build the basics and give you your first piece of proof.
Task 1 of 3
Clarity, tone and next step.
What to do
Collect 10 error or empty-state messages from websites and apps. Rate each on clarity and tone, then rewrite the worst.
You’ll make
Done looks like
Ratings for 10 messages and a rewrite of the worst.
Task 2 of 3
A survey of 20 people.
What to do
Survey 20 people on how they find, compare and buy products online, and share the 3 most surprising findings.
You’ll make
Done looks like
3 findings from 20 responses.
Task 3 of 3
Real reasons behind drop-offs.
What to do
Watch 3 people try to complete a task on a website you choose (book, buy or sign up). Note where they hesitate, get confused or give up.
You’ll make
Done looks like
Notes from 3 sessions with the main problems.
Learn before you build
Free tool
Free heatmaps and session recordings for any site.
Free tool
Free surveys for user research.
Article guide
Research-backed UX articles from the most cited usability group.
Article guide
Psychology principles behind good interfaces, explained with examples.
Article guide
Practical guides to user testing.